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Switch to Forum Live View 888 announces MMA World Champion, Georges St-Pierre, as a New Global Ambassador
2 years ago  ::  06 Apr 12 01:58 PM #1
Sean -888 Mgr
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Montreal, April 5, 2012
- 888, umbrella brand for 888poker, 888casino and 888sport, is proud to announce a new global endorsement contract with French Canadian mixed martial artist and world champion, Georges St-Pierre, also known as “GSP”. Georges St- Pierre, who is best acknowledged as a MMA world champion; will become an official global brand ambassador for 888.com and its house of brands.


GSP has built a dedicated fan base over the years through his exceptional sporting career that comprises of 22 wins, the all-time most consecutive welterweight title defenses and two MMA World Champion titles.


Utilizing GSP’s strong brand awareness throughout the world will be an integral part of 888’s 2012-2013 marketing strategy. Itai Pazner, Senior Vice President of 888 B2C, stated: “The partnership agreement with Georges St-Pierre will strengthen our brand awareness around the globe and introduce 888 to the growing sport of MMA and its fans. It is exciting to have this international sports celebrity on board with us.”


This endorsement agreement commenced March 2012 and will continue for 12 consecutive months.

As part of Georges St-Pierre’s ambassador agreement, he will become an integral member of Team 888poker. As a member of Team 888poker, GSP will play in the main event at the 2012 World Series of Poker and several other live events, such as the 888 Superstack. In addition, you will be able to find GSP playing online at 888poker.com in special promotions where the proceeds from the games will be donated to Anti Bullying charities.


"I am very excited to become a global brand ambassador for Team 888poker.  I have wanted to play poker for a while now as it is a great game of skill.  It is not just your cards versus my cards; it is you versus your opponent.  However, the most important aspect of my partnership with 888poker is that we are going to generate a great deal of money for my foundation that dedicates its efforts towards anti-bullying causes,” stated St-Pierre.
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2 years ago  ::  06 Apr 12 03:11 PM #2
Peter
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How exciting to see a Canadian as an ambassador for Team 888poker, let alone George St. Pierre being chosen. I'm sure he will generate a ot of interest if not garner more members for 888.

I look forward to playing with GSP and hopefully will actually be in the same table with him a few times.


Peter  
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2 years ago  ::  06 Apr 12 03:39 PM #3
lambone-(888Mod)
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However, the most important aspect of my partnership with 888poker is that we are going to generate a great deal of money for my foundation that dedicates its efforts towards anti-bullying causes,” stated St-Pierre.

I wish you all the luck and hope you win lots for this very worthy cause.
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2 years ago  ::  06 Apr 12 05:01 PM #4
jeanieuk
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Welcome to 888 Georges, hope you have some luck at the tables, and also with raising money for anti-bullying charities, (Hope that includes poker!)  Look forward to seeing you play on-line


 


Jeanie  Smile

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2 years ago  ::  06 Apr 12 06:13 PM #5
Peter
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A great big welcome to you, Georges St-Pierre! You are a champion championing a truly worthy cause.

Our school recently started an anti-bullying campaign so it's good to see a high profile ambassador. Poker might not be for kids but still...


Speaking of bullies, there are too many on 888 poker. lol


Smile
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2 years ago  ::  08 Apr 12 10:54 AM #6
Colz
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Awesome move for the UFC
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2 years ago  ::  29 Apr 12 05:29 PM #7
SweatyBetty
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Fantastic, I am a big fan of GSP and UFC.


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